We know what you’re thinking: early Prime Day clothing deals…again? Believe it, buddy—it sure seems like Bezos is just as starved for new IP as the bigwigs in Hollywood. This time around, though, Amazon insists on calling its October 2024 APD redux “Prime Big Deal Days” (Prime Day 2: 2 Prime 2 Days must’ve been taken) but the basic pitch is still the same: a two-day bonanza packed with bargains on everything the, uh, Everything Store has to offer. (You can read up on the specifics here.)
No matter what you call it, though, Prime Big Deal Days officially kicks off the morning of October 8th and will stick around until midnight of October 9th. If you can’t be bothered to wait until then, relax: There are tons of Amazon Prime Day Prime Big Deal Days discounts on wardrobe-boosting menswear right this very second. And because Amazon is a digital jungle that remains reliably impossible to hack through, we enlisted the savviest deal-hunters in the GQ braintrust to scope out the terrain for you. Happy shopping!
The Best Prime Day Clothing Deals Right Now
Shop By Category: Editor Favorites | Shoe Deals | Watch Deals | Basics Deals | Outerwear Deals | Accessories Deals
Editor Favorites
Look, if you want the triple-distilled version of all the best early Amazon Prime Day clothing deals, here they are: a short list of our absolute favorite discounted duds you can cop right now—from GOAT-worthy denim to fall-ready zip-ups to pleasantly hefty kicks, and so much more.
Early Prime Day Shoe Deals
We know that Amazon ain’t exactly “it” when it comes to the menswear space. There are, however, a couple of select areas that the Everything Store truly excels in. Primary among them? Shoes. You won’t find any sneakers worth lining up for, but you will find a slew of classic kicks that look great in any context.
Early Prime Day Watch Deals
Affordable watches are better than they have been in years, but if you don’t want to go down that particular rabbit hole, Amazon boasts a surprisingly killer selection of tickers that tend to get the discount treatment on Prime Day. You can expect to see bargains on approachable bangers from the likes of Timex, sure, but if you’re lucky, you can also snag serious savings on the heirloom-grade Hamilton your grandkids will be stoked to inherit.
Early Prime Day Basics Deals
When it comes to menswear, Chez Bezos nails the basics. Which means Prime Day—no matter what Amazon is calling it—remains the ideal time to stock up on foundational staples like underwear, T-shirts, and socks from a who’s who of the best brands in each genre.
Early Prime Day Accessories Deals
Forget that old Coco Chanel chestnut about taking one thing off before you head out the door: No outfit is complete without an accessory or two, the sartorial cherry on top of your already-tasty sundae. Need a gleaming pair of shades to protect your peepers from the waning fall sunlight? Amazon’s got you covered. How about a compact wallet to replace your Costanza-like bifold? Amazon’s got your back—literally—in that department, too.
Early Prime Day Outerwear Deals
Fall isn’t on the horizon, folks: it’s here. Which means it’s high time you start thinking about your outerwear situation (and, y’know, really start dressing). Amazon isn’t the first place we’d direct you towards, but if your cold-weather rotation is in dire need of a refresh, the retailer’s assortment of weatherproof zip-ups will keep the chill at bay until you’re forced to dust off the parka.
Amazon Prime Day Clothing Deals FAQ
What were the best deals from the first Prime Day?
We’re pretty good at predicting trends, but even our well-polished crystal ball gets a little hazy. We can’t say with certainly which deals, exactly, will emerge as the standouts on Prime Day proper, but we do have a solid sense of what to expect based on last round’s best-sellers. If prior history is any indication, you’re in for stellar deals on a slew of household-name brands, including Adidas, Levi’s, Ray-Ban, and more.
During 2024’s first Amazon Prime Day, we clocked steep discounts on Russell Athletic’s iconic sweatshirts, a welcome boon for anyone dreading chillier weather right now. (The fortuitous timing of a bargain on Gold Toe’s cozy crew socks isn’t lost on us either.) We’re also pretty confident Levi’s’ 501 jeans will be at their lowest prices of the year—and that the discounts will extend to the rest of the brand’s catalog, too.
What are the best menswear brands on Amazon?
You can rely on Amazon for affordable menswear of every stripe. If you’re looking for basics, the Bezos-backed behemoth stocks no shortage of quality, GQ-approved wares from Gildan, Russell Athletic, Kirkland Signature, and Reigning Champ. Shopping for a new pair of kicks? Keep an eye on offerings from Adidas, Red Wing, Keen, and Allen Edmonds. Amazon also hawks a surprisingly impressive array of watches from the likes of Casio, G-Shock, Seiko, and TAG Heuer. Oh, and don’t sleep on the retailer’s sunglasses department, which routinely includes A-list shades from Ray-Ban, Illesteva, and Oakley at lower prices than almost anywhere else on the web.
When does Prime Big Deal Days end?
Prime Big Deal Days is a two-day event starting Tuesday, October 8th and ending Wednesday, October 9th. The first batch of deals go live on the 8th at 12:00 a.m. PT (3 a.m. ET). In addition to any deals that roll over, expect a new set of bargains to land on the morning of the 9th, too. The event ends at midnight on October 9th.
Do I need a membership to shop Prime Day?
Yes, you need to be an Amazon Prime member in order to shop the treasure trove of deals offered on Prime Day. If you’re not a member yet, you can sign up for a 30-day free trial here.
