The sun rises on Amazon Prime Day 2024. Deals loom on the horizon; emails go unread in inboxes; a lone Alexa speaker implores its owner not to hit snooze on another alarm. In a hushed corner of GQ’s New York HQ, the Recommends squad is alert and caffeinated, sizing up a surprise discount on the latest Dyson robot vacuums, Echo products, Kindles, or Apple AirPods Pro.
So double-check your Wi-Fi connection and make sure you’ve got enough battery life, fellow Prime members: These are the lowest-price Amazon Prime Day deals the GQ Recommends squad actually wants right now—and where to snag ‘em before they’re gone for good. Read on for our wish lists after the jump, and drop an AirTag on the links below for updated intel throughout the next two days. The best buy of Prime Day might just be the friends we make along the way.
For every other worthwhile deal on our radar, head over to our massive list of the best Prime Big Deal Days sales. And while you’re at it, make sure you receive all our shopping intel from hereon forward and subscribe to the GQ Recommends newsletter.
7 Prime Day Editor Picks Worth Your Dollars
More Prime Day coverage: The Best Prime Day Clothing Deals | The Best Prime Day Shoe Deals | The Best Prime Day Tech Deals | The Best Prime Day Amazon Device Deals | The Best Prime Day Watch Deals | The Best Prime Day Cologne Deals | The Best Prime Day Luggage Deals
Ian Burke, Senior Commerce Editor
Gymreapers Lifting Straps
I used to firmly believe that you should only be lifting weights you’re able to grip, and that you have to earn the next heaviest dumbbell in order to lift it. Then I smartened up. Lifting straps are the logical next move when your back inevitably becomes stronger than your hands. While I’m always game for a set of Kroc rows, cheating your regular rows to an egregious extent because you can hardly hold onto the dumbbell is a) no fun, and b) a great way to not actually thrash your lats and upper back. I’m constantly forgetting my straps next to a bench or rack, so these dependable, affordable, and majorly discounted straps from Gymreapers are going straight into my cart as a backup pair. If you, too, want to get jacked, stacked, succulent, and dense, this is a great investment.
Reebok Unisex Club C 85 Sneaker
If you ask me, you can never have enough pairs of white sneakers—in fact, you should have at least three: one pristine pair for dressing up, if you so choose; one worn-in pair that you can dress down with a pair of jeans; and one dirty, never-untied beater pair you can quickly gnash your feet into before you pop out to the deli for a beer and a sandwich.
YETI Rambler
I’ve worked in the food and booze space for years, and if there’s one brand that earns its hype, it’s Yeti. Not only do their products work, but they look great on your countertop and come in a swath of colors to match any and every kitchen aesthetic. The only issue is that their products are a little expensive, which is why I’m snagging this Rambler while it’s on sale for Prime Day.
Scotch Porter Conditioning Beard Balm
When you’re riding the line between a full beard and a face full of ruddy-blonde beard-like whiskers, a little product can make all the difference—and help you achieve the illusion of full-beardedness. While I wish my beard was effortlessly lumberjackish, I unfortunately fall toward the latter, which is why I’ll be stocking up on this beard balm from Scotch Porter. It doesn’t give a ton of hold, but makes your facial hair look fuller and healthier, which is always a good thing.
Avidan Grossman, Senior Commerce Editor
Glad Trash Bags (110-Count)
Here’s a useless tidbit of information for you: trash bags consistently do Bad Bunny numbers on Prime Day. Look it up—along with robot vacuums and last year’s AirPods, trash bags (no, like, literal trash bags) routinely top the list of Amazon’s best-sellers every time they go on sale. I have no idea why. Maybe the dumpster-fire nature of the event gives folks such a thorough ick they feel compelled to renounce their earthly belongings in a sudden fit of monk-like asceticism. Maybe the sheer deluge of bargains proves so irresistible they’re forced to clear out all the crap they bought last time to make room for this year’s haul. Or maybe they’ve long since figured out what I realized this morning: with a couple of clicks, 100 Febreze-enhanced trash bags—extra leak protection!—can be at my door by the end of the week, saving me countless bleary-eyed shuffles to the bodega in the process. (If the rate my bodega slings exotic snacks is any indication, they’re not hurting for business.) Oh, hi, thanks for checking in: I’m still a piece of garbage.
Lee Classic Rider Jacket
Lee’s been selling a version of its Rider jacket since the late ‘40s, but the silhouette hasn’t changed much in the time since. (A couple of years ago, I bought a ‘70s-era riff from Front General, but there are plenty of similar options floating around online.) If you’re going to spring for your own, make sure it fits a little more snug than you’re used to; mine sits a few inches above the natural waist and feels just right. The color is fading, the sleeves are fraying, the pockets are barely functional, and I wouldn’t change a thing about it.
Wrigley 5 Rain-Tingling Spearmint Gum (10-Pack)
After giving my jaw a break for a decade or so, I’ve started chewing gum again. Let me tell you: It’s an absolute blast. Since I last flirted with the habit, the gum market has exploded with weirdo flavors and janky oral-health promises, but my go-to stick remains all-American spearmint. It’s crisp, refreshing, and doesn’t elicit dirty looks when I’m working through a hefty wad in the office. Gum may or may not be good for you—and it’s definitely kind of gross—but the simple pleasure of stuffing your cheeks with as many pieces as they can hold is worth every snicker. Next up: summoning the moxie to become a toothpick guy.
Tyler Chin, Associate Commerce Editor
Philips Sonicare Genuine G3 Premium Gum Care Replacement Toothbrush Heads
I use every Prime Day as my time to stock up on essentials, from face wash to trash bags (I see you, Avidan). What I rarely find on sale for APD is replacement brush heads for my Sonicare toothbrush. Sure, there will be a whole mess of non-Philips brush heads on sale, but when the name brand version is actually marked down, well, I take notice. I’m copping the four-pack, which will last me a whole year, just long enough to pull me through until next Prime Day.
Dyson Supersonic Hair Dryer
Is Dyson’s Supersonic truly the Holy Grail of hair dryers? Who knows! And the only way to find out is by testing one out myself. I blow dry my hair practically every day (for hairstyling purposes), and since I don’t use a heat protector, I’m pretty sure I’m just frying my follicles. The Supersonic avoids using high heat so that you hair dries quicker, reducing in less damage. Also, it just looks really cool, and (hopefully) it makes my hair look cooler too.
Hatch Restore 2 Sunrise Alarm Clock
I am not a morning person. There’s nothing I dread more than having to open my eyes in the morning and roll out of bed. Because I’m such a heavy sleeper who really likes to hit “snooze,” I tend to set up at least five alarms in the morning, all at full blast. I’ve heard that sunrise alarm clocks are supposed to help you get up more easily and peacefully sans blaring honking alarm sounds, and Hatch Restore has some glowing reviews. Here’s to hoping that it can cure my annual case of SAD.
Michael Nolledo, Associate Commerce Director
Zojirushi Neuro Fuzzy Rice Cooker
My entire family has this rice cooker. My brother. My parents. Aunts and uncles. And that’s enough of a sell for me. But also: I’ve had rice from the Neuro Fuzzy, and it’s delicious. I’ve also seen how easy it is to make rice with it, and the delightful little tune that chimes when the rice is done. Mind you, this isn’t necessarily the lowest price I’ve seen the Neuro go for. It typically hovers around $200 throughout the year, but it’s still a great buy if you think, like me, that rice is life.
Dreamegg Portable Sound Machine
Log enough miles and you know that getting proper shut-eye can be the difference between a good trip and a great one. And if peacefully counting sheep or whatever people do to get a good night’s rest doesn’t work for you, may I direct your intrusive thoughts to the soothing hum of a sound machine? I love this one from Dreamegg. I left mine behind while on a trip up to Maine this past summer, and it’s time to reup.
Lacoste Long Sleeve Pique Polo
There’s a time for luxe knit polos, and there’s a time for the classic-standard pique polo. And that time is right now. If you read us with any regularity, then you know we got love for the ol’ polo crocodile, and the long-sleeve version is a no-brainer come the colder temps. Simple, quiet, and classic—and at a great price.
Ali Finney, Associate Commerce Director
GE Profile Opal 2.0 Nugget Ice Maker
I do not want a lick of snow for Christmas this year, but I would like lots of ice—in nugget form.
Roborock Qrevo S Robot Vacuum and Mop
I would like to put everything in my life on autopilot, but nothing more than the care of my floors, which always have ground-up Cheerios and various other toddle smatterings on them.
Sonos Arc
My picks have turned from a list of things I’m buying to a list of things I desperately want, including this Sonos Arc sound bar so that I can hear Miss Rachel and Elmo all the more clearly.
Martin Mulkeen, Global Commerce Category Director
Cole Haan Pinch Penny Loafer
Nope, they aren’t Weejuns, but trust me, even the most discerning of loafer spotters won’t be able to tell. And if you’re looking for a Wide, Cole Haan has you covered (but I haven’t been able to track down Weejuns in a 3E for 15 years).
Comfort Colors Short Sleeve Tee
Best style move I’ve made since becoming a dad? Embracing the black T-shirt. It’s neutral, slimming, and doesn’t show its age—or the aftermath of small grabby avocado hands—like a white one. CC’s is a perennial GQ fave and Recommends All-Star for good reason: Nice boxy-but-not-too-boxy fit, soft like a much-loved broken-in tee (as opposed to pre-engineered athleisure Instagram-ad softness), and a mid-length that’s good for a tuck or not.
Gerald Ortiz, Style Commerce Writer
Dickies Insulated Eisenhower Jacket
I desperately wanted to be part of the punk crowd at my high school and part of the reason was this jacket. To this day, it’s still one of the best-looking, best-fitting, most durable jackets on the market.
Fuli Japanese Futon Mattress
In the past year, I’ve made the big decision to switch out my super plush, space-age memory foam mattress and for a traditional Japanese floor mattresses (a.k.a. shikibuton). I wish I’d made the switch years ago. It’s the perfect firmness to keep my back aligned and supported in any position. It folds away easily which makes it great for guests or small apartments. Plus, shikibutons don’t cost nearly as much as a western mattress, especially when you catch them on a discount like today.
Made In 5.5. Quart Dutch Oven
IT’S SOUP SEASON, Y’ALL!
