Online Ceramics’s First-Ever Watch Is Here

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In John Mayer’s estimation, Online Ceramics’ first watch transcends that simple description. “It’s just an object of beauty,” he said on a call last month. “Even if you don’t wear it on your wrist, you’ll just want to put it on the loop of your backpack.”

Online Ceramics has been printing its sunny mantras and tie-dyeing T-shirts since 2016, but the brand has never brought its distinctive look to a timepiece until today. Now, as part of a series curated by watch lover John Mayer in collaboration with Hodinkee, Online Ceramics is releasing a stoned-out version of G-Shock’s 5600.

The watch is reined-in by Online Ceramics standards—meaning it’s nutso by anyone else’s. Cast in a deep forest green, there are OC splashes all over. The most visible is the brand’s logo in white that runs across the entire band. The strap also includes the phrases “Sun Watch, Moon Time” and “Mushroom House Haunted Wagon” in smaller yellow text (Inscrutability is part of the fun with Online Ceramics). My favorite feature is that when the backlight is activated, a sun appears on the dial with the phrase “Love Grows In The Sunshine” at its center. The rest of the face is filled out with yellow and red accents while the caseback carries Online Ceramics’s snail logo. There is absolutely no mistaking this for anything other than a collab with the beloved brand. This piece will go up for sale at Hodinkee’s webshop on 11am EST this Thursday, November 16th.

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