Visa Introduces Tokenization Platform to Help Banks Explore Blockchain-Based Assets



Visa, a global leader in payment solutions, has taken another major step into the cryptocurrency space by launching a platform designed for banks to test tokenized assets and smart contracts. 

Visa’s Vision for Tokenized Assets

The new platform launched by Visa allows banks to issue fiat-backed tokens in a regulated manner and explore the potential of blockchain technology in capital markets.

Cuy Sheffield, Visa’s Head of Crypto, outlined the company’s objectives, stating, 

“We think that creates a significant opportunity for banks to issue their own fiat-backed tokens on blockchains, do it in a regulated way and enable their customers to access and participate in these on-chain capital markets.” 

Sheffield highlighted that Visa’s prior experience in asset tokenization positions the company to play a crucial role in this space. Notably, Visa has already participated in the pilot of Hong Kong’s central bank digital currency (CBDC) program, the Digital Hong Kong Dollar, alongside HSBC and Hang Seng Bank.

Banks Testing the Waters

Visa’s new platform has already garnered interest from financial institutions. Spain’s Banco Bilbao Vizcaya Argentaria (BBVA) has been among the early adopters of the platform, utilizing the digital asset sandbox to explore the potential of tokenized assets. Visa’s support aims to assist global banks in navigating the complexities of the evolving financial landscape.

In Brazil, Visa has partnered with XP, one of the country’s largest brokers, to participate in the Drex pilot program. The pilot focused on the business-to-business (B2B) payment capabilities of tokenized assets, particularly in interbank transactions. This program aimed to test the secure and efficient use of tokenized assets in property payments and settlement processes for financial institutions and merchants.

Expanding Opportunities in Digital Finance

Visa’s platform is part of a broader strategy to integrate digital assets into traditional banking. The company has partnered with over 65 crypto wallet providers to enhance the accessibility, security, and reliability of its crypto solutions. Sheffield noted that the next development phase would involve banks experimenting with their own tokenized products.

He added,

“We think the next phase is the banks coming in, starting to experiment and creating their own products. I think that will open up a lot of opportunities when you can have more liquidity.” 

Visa has been proactive in positioning itself within the decentralized finance (DeFi) space. The company has been vocal about the potential of blockchain technology to transform various aspects of financial markets, payments, and commerce. 

Disclaimer: This article is provided for informational purposes only. It is not offered or intended to be used as legal, tax, investment, financial, or other advice.



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